Opening Keynote: Latest Innovations in Science, Creativity, and market knowledge by the Fragrance Industry
Fragrance companies meet the needs of manufacturers of consumer products and luxury goods by creating and supplying proprietary-blended fragrances. Each blend is unique and is only sold to one brand owner for use with a specified brand in a single application. Each blend may contain up to 250 different ingredients, a mixture of essential oils, natural aromatic molecules, and complex synthetic aroma chemicals. This Keynote will explain the current methods and technologies used in fragrance chemicals production and satisfying the existing needs of the manufacturer.