Case Study: How does Fragrance Innovation provide a Competitive Edge to your product?

25 Jun 2019
11:45 12:30

Case Study: How does Fragrance Innovation provide a Competitive Edge to your product?

Fragrance technologies used in consumer goods provide manufacturers and brand owners with a continuous stream of new ways of meeting additional customer needs, creating new markets, and increasing consumer value. This case study will exemplify how a business benefits from such innovations and technologies within the fragrance eco-system.